We are absolutely delighted to share some exciting news. For the second year running, Chilli Promotional Products has been named Distributor of the Year (up to £500k) at the national British Promotional Merchandise Association (BPMA) Annual Awards.

The awards ceremony took place on 21 January 2026 at CBS Arena, bringing together the very best of the UK promotional merchandise industry. Winning the same category two years in a row is a huge honour and one we are incredibly proud of.

Photo credit: Jodi Smith – Jodi Smith Photography and Andrew Doherty – Doherty Film 

A Proud Moment for Our Small but Mighty Team

Founded in 2008, Chilli Promotional Products is a small, female-led business based between Stratford upon Avon and Evesham. Being recognised once again by the BPMA is a powerful endorsement of the work we do every day for our clients.

The BPMA, established in 1965, is the leading trade association for promotional merchandise in the UK. Its rigorous membership standards and Code of Conduct champion quality, integrity and best practice across the industry. To be voted Distributor of the Year by fellow members, including suppliers we work closely with day in, day out, makes this award even more meaningful.

Photo credit: Jodi Smith – Jodi Smith Photography and Andrew Doherty – Doherty Film 

Celebrating Excellence Across the Industry

The awards evening was hosted by comedian Hal Cruttenden, with 17 awards presented by BPMA Chairman Clive Allcott and BPMA CEO Phil Goodman. The Distributor of the Year (up to £500k) category is always highly competitive, making this back-to-back win particularly special.

What We Do and Who We Work With

Chilli Promotional Products specialises in sourcing and supplying branded merchandise, corporate gifts, promotional products, workwear and corporate clothing for UK organisations of all sizes. Our clients range from local independents to well-known names including Marks & Spencer and the Financial Conduct Authority.

With a background in marketing, Jody brings a strategic approach to branded merchandise. Every product we source is chosen to help build brand awareness, strengthen team culture and make customers feel genuinely valued.

A Word from Our Founder

Jody shared what the award means to the team:

“This award means so much to us. After winning last year, we were thrilled to be announced as finalists again for 2026. Being voted for by our supply chain makes it even more special. These are the people we work with day in, day out, who see how we communicate, manage projects and care for every single order. Hearing our name called again really was a pinch-me moment.

This is very much a team effort. We’re hugely grateful to our suppliers for voting for us again and to our customers for trusting us with their orders. We’re incredibly proud of what we do together.

We know people want branded products that feel good, last longer and align with their values. We have regular, honest conversations about sustainable materials, ethical production and the full lifecycle of products. Telling our clients’ stories through merchandise is something we really care about, and after such a positive boost from this award, we’re excited to share more in the year ahead.”

Looking Ahead

The BPMA Awards celebrate professionalism, passion and innovation across the promotional merchandise industry. To be recognised once again reinforces our commitment to thoughtful, responsible merchandise that creates real connection and long-term value.

Thank you to our suppliers, our clients and everyone who continues to support Chilli Promotional Products. We cannot wait to see what the year ahead brings.

If you would like to talk about branded merchandise that truly reflects your brand values, we would love to hear from you. hello@chillipromotions.co.uk.