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With the likelihood of COVID-19 having longer lasting effects than any of us may have thought, most businesses have adapted well to taking physical meetings on to one of the many virtual platforms available.  Whether Google Hang Out, Zoom, Microsoft Teams or a more bespoke system is your platform of choice, those in the corporate world are getting fully used to video conferencing.

So how might this affect the larger corporate events and exhibitions traditionally planned and developed many months beforehand?  Regular events are now being rethought and events pivoting to the virtual world to ensure they can maintain their presence in the business world calendar.  Now is the time for innovation and lateral thinking in order to take advantage of the opportunity to make your business really stand out from the crowd.

Parker Jotter Stainless Steel Gift Set

Parker Jotter Stainless Steel Gift Set

The large budgets spent on exhibition stands, graphics, catering, etc could become a thing of the past.  Most organisers and exhibitors involved in these events will now be looking at different ways in which to spend these budgets.  Virtual space to exhibit and advertise will be the main focus but consider too, the need to still produce tangible, printed material and promotional giveaways.

Instead of the traditional way of keeping your brand in the minds of exhibition stand visitors, having an attractive array of pens, mugs, notebooks and similar on display, how about changing it up slightly?  The data collection of potential interested parties is a major part of how businesses use corporate events and this can still be the case with virtual events.

Closely following GDPR guidelines, Chilli Promotional Products can work with you, using the data collected to send your very own branded merchandise out on your behalf.  Offering the entire service from sourcing and supplying your business gifts of choice; organising the necessary data processing and finally, the fulfilment, despatch and delivery of your mailings, Chilli can work with you to ensure that your existing and potential customers alike will be delighted with the receipt of any printed products which will remind them of your company for a long time to come.  From campaigns running up to any events to surprising competition winners with a larger gift, Chilli are able to take it all in their stride and support you with this invaluable promotional process.



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